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Author | exchange4media News Service | Saturday, Mar 17,2007 10:10 AM

A- launches cricket website to cash in on World Cup fever

To leverage the World Cup cricket fever, has launched a new cricket website called The website will offer in-depth coverage of all the matches in many ways: by contributions from members who blog about the teams, players and matches; experts offering insightful opinion and detailed analyses; and live scores and updates.

Former Indian cricketers WV Raman and VB Chandrasekhar, along with renowned cricket journalists Suresh Menon, Rahul Banerji, G Rajaraman, Gulu Ezekiel and Vedam Jaishakar would write and share the platform with Sulekha bloggers to contribute their views and reviews as the event progresses.

“Using the social networking platform, millions of Indians all over the world connect with each other daily in various ways. The website is a unique platform for all Indians to come together and share their love for the game. The passion and excitement of World Cup 2007 will capture everyone’s attention during the next couple of months and this is our way of delighting our members,” said Satya Prabhakar, CEO, is also organising an exclusive blogging contest for the World Cup, where members can take a shot at winning top prizes for the best blog posts. The website is going to provide a cash prize of Rs 50,000 to the winner for best blog entry on the Cricket World Cup.

Tags: e4m

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