Top Story

e4m_logo.png

Home >> Digital >> Article

SimplyMarry.com becomes India’s first Web 2.0 matrimonial website

07-September-2007
Font Size   16
Share
SimplyMarry.com becomes India’s first Web 2.0 matrimonial website

SimplyMarry.com has taken posting profiles to the next level of simplicity. The matrimonial website as become the country’s first such website to adopt the Web 2.0 technology. With this, SimplyMarry.com now offered such innovative and simple solution as instant activation of users’ profiles, making them searchable as soon they registered, providing them an instant confirmatory SMS and email, claimed the company.

The Web 2.0 technology also allows users to update their profile in real time, saving their edits as frequently as they want. Users just fill in a single page form that provides details about themselves and their ideal soulmate, simultaneously displaying their profile completion bar, indicating how much information, critical to the profile, has been provided.

Speaking at the launch of the Web 2.0 SimplyMarry.com, R Sundar, President, Times Business Solutions, remarked, “Simple match making is the mantra of the day. SimplyMarry.com is all that its name stands for, simple, uncomplicated, and designed to ensure that your soulmate finds you. The simple registration Web 2.0 technology is highly intuitive and provides instant updates and ideal matches in real time.”

With tremendous advances in program algorithms and backend processed, when users register they are sent an instant confirmatory SMS and email simultaneously. Users can also update and check how their profile looks to others in real time, with the “How do I Look” Tab on the site. Users will also benefit from the new match alert algorithms that will alert them on a regular basis with suitable matches to their profiles.

SimplyMarry.com has also launched ‘MarryZine’, an informative e-magazine on matrimony and related matters that provide a perfect solution for grooming a person before marriage by focusing on the latest marriage trends, health and fitness, relationship issues, lifestyle guide, and even assistance in deciding upon honeymoon destinations.

Tags

Karthik Raman, Chief Marketing Officer, IDBI Federal Life Insurance, on the brand’s unconventional approach to marketing and priorities for the next year

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

We list a few important stories that you may have missed in the week gone by

The campaign invites different types of customers to try the bigbasket experience to make life simpler

Aims to feature among top five players in the bath solutions space by 2020