Catering to distinctive lifestyles of consumers, Siemens Mobile has introduced three new models in India. The three models are of the 65 series and target a large range of customers looking for superior technology, durability or simply value for money. The models are called, M65, S65 and C65.
The model M65 is a perfect companion for an active lifestyle, housed in a rugged frame designed to repel water and resist dust, with added shock protection. The model offers a wide range of exciting games and multimedia features - all packed into a solid and robust design of metal and rubber, which offers superior protection to combat the elements of nature with added shock protection, making it ideal for the outdoors. Combining a mobile holder and advanced cyclometer with additional tour-management functions and navigational elements and the optional Bike-o-Meter, M65 is the perfect bike companion. The model is priced approximately at Rs 18,000.
Again, S65 is the first Siemens handset with a 1.3 MegaPix integrated still and video camera. It is sharply styled and armed with a full suite of business software for professionals. S65 is also equipped with a generous 32MB compact multimedia card (MMC). It has an extended PIM (personal information management) which helps wirelessly synchronize with the PC, with Microsoft Outlook as well as Lotus Notesä , to send data via Bluetooth, and for managing the inbox and diary with the email client and a fully featured organiser. It is priced at a cool Rs 21,000. The model will be available in early October.
C-65 - The C65 offers MMS, an integrated camera, a 65k color screen and an attachable flash. It also combines innovative applications like the customizable download assistant application Photopet, the latest game innovation allows you to have your very own virtual pet on your mobile phone. After selecting your favourite pet, you are responsible for its welfare and health (just like a real pet!), and will need to feed it with a constant diet of colorful photos to keep it alive and healthy. The C-65 is priced at a competitive Rs 9000.
On launch of the 65 series, Jonas Nordquist, Head of Siemens Mobile Phones Division-India, said, "The Indian mobile phone consumer demands the best of both worlds - a phone that gives them maximum performance for work and play. They seek mobile phones, which are simple and easy to use, yet have all the latest features in a highly aesthetic and attractive style. All our three new offerings for the Indian mobile market precisely cater to these tastes.Where the M65 sets new standards for outdoor communication, the S65 is a professional's prayers answered with the latest business tools included in it and the C65 an ideal accessory for any fun-loving, young at heart user which allows one to explore exciting and fun features of mobile phone technology effortlessly."