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Reliance ADAG’s animation arm ties up with Foundry Networks

Reliance ADAG’s animation arm ties up with Foundry Networks

Author | exchange4media Bangalore Bureau | Wednesday, Jun 04,2008 8:23 AM

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Reliance ADAG’s animation arm ties up with Foundry Networks

Big Animation (India) Pvt Ltd (formerly AniRights Infomedia Pvt Ltd), the animation arm of Reliance ADAG, has installed the BigIron RX backbone and FastIron Series Layer 2/3 switches of Foundry Networks Inc into its high-performance 10 gigabit Ethernet (10GbE) animation production network. Foundry Networks is a performance and total solutions leader for end-to-end switching and routing.

This would enable Big Animation to create groundbreaking animation. To maintain their leadership position, the company’s production network requires extremely high performance and reliability levels. They currently leverage a BigIron RX Series backbone switch and multiple FastIron family of compact layer 2/3 switches to back their 10GbE production network core.

The BigIron RX switch, fitted with the MRJ21 line card modules, provides a high-density platform to deliver high performance connections to the artists, servers and redundant 10GbE uplinks. Their animation production network utilises hundreds of processors to create a high performance computing (HPC) environment completely connected by Foundry networking solutions to create highly advanced visual effects.

Ashish SK, CEO, Big Animation, said, “We evaluated several competitive offerings from top networking vendors, before selecting Foundry Networks for our network infrastructure requirement. Since our network mandates superior performance and high scalability, it was important for us to partner with a technologically stronger networking vendor with a complete end-to-end solution set.”

Chandra Kopparappu, Vice-President for Asia Pacific at Foundry Networks, said, “We are delighted to welcome Big Animation to our large base of enterprise customers from around the world. As a leading animation studio, Big Animation network is an integral part of their daily business, with bandwidth, security and network reliability being critical requirements to success. Foundry’s network infrastructure allows Big Animation to fulfil these important business needs, while reducing capital and operational expenditures.”

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