Top Story

e4m_logo.png

Home >> Digital >> Article

Ratan Tata now invests in CashKaro.com

19-January-2016
Font Size   16
Share
Ratan Tata now invests in CashKaro.com

CashKaro.com one of  India’s largest Cashback & Coupons Site has raised an undisclosed amount from Ratan Tata, the Chairman Emeritus of Tata Sons. Tata has made the investment in his personal capacity. The funding comes just two months after the Gurgaon based startup raised Rs 25 crores in its Series A funding led by Kalaari Capital, one of India’s leading venture capital firms. CashKaro works on an affiliate model and was founded by entrepreneur couple Swati & Rohan Bhargava in mid-2013. CashKaro had earlier raised USD 750,000 in the year 2013 in angel funding from a group of investors based in London who belong to companies like Paypal, Investec, Goldman Sachs etc,

 CashKaro.com works with over 1000+ online retailers including  Amazon.in, Paytm, Jabong, ShopClues, etc. Users can get upto 30% extra Cashback when they visit their favorite sites via CashKaro and shop. CashKaro receives a commission from retailers from which it pays Cashback. This cashback is in the form of REAL CASH which is paid over and above all other Coupons & Discounts. CashKaro has become the largest Cashback site in India with over 10 Lakh registered users on the site and over 5 million page views every month. CashKaro has already credited Rs 30 crores in real cash as Cashback to its members and expects to cross Rs 1000 crores in GMV in the next few months.

 Ratan Tata is on the Advisory Board of Kalaari Capital and lends his expertise to guide and mentor Kalaari portfolio founders.

Speaking on the investment, Swati & Rohan Bhargava, Co-founders, CashKaro.com said, “The funding from Mr. Ratan Tata marks another milestone in CashKaro’s three-year journey. We are privileged to have him come on-board as an investor. An investment by him is an affirmation of the opportunity that CashKaro is addressing and the relentless efforts of the team towards building a large, valuable savings destinations that millions of Indians love. His expertise and insight will be immensely helpful as CashKaro.com expands to newer markets and pursues an aggressive customer acquisition strategy.”

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

Viacom 18 promises to announce new release date soon

Luis Fonsi, Rita Ora, Jain of Makeba fame , Dimitri Vegas, Jason Derulo, Charly Black and Dasu, J Balvin, Parineeti Chopra, Tiger & Jackie Shroff speak exclusively to the radio channel

The Film-Maker, as the host of ‘Calling Karan’, Will Be Just A Phone Call Away From Listeners Seeking Advice On Love & Relationship