Ranjoy Dey has been appointed as the Chief Operating Officer of Ignitee Digital Services. He will be based at the company’s Gurgaon office and will manage the business in Delhi, Mumbai and Chennai. He will report to Atul Hegde, CEO, Ignitee Digital Services.
On Dey’s appointment, Hegde said, “We are very focused on bringing great value across our digital products and solutions, and Ranjoy’s appointment is central in helping us achieve this. With Ranjoy’s vast experience in successfully creating and delivering interactive marketing solutions and effectively managing diverse resources, he is an ideal person to help us achieve our growth goals and country-wide consolidation.”
At Ignitee Digital Services, Dey will be responsible for leading all aspects of marketing and operations for Ignitee, and aligning the marketing strategy and brand positioning for the company’s growth.
Commenting on joining Ignitee Digital Services, Dey said, “I am excited to take up this role as the growth driver for Ignitee Digital Services. The company has been doing some amazing work for its clients and the time is right to expand the business when clients are looking at differentiated marketing solutions while enhancing their digital footprint.”
Before joining Ignitee Digital Services, Dey was a Senior Vice President for Digitas India of Publicis Groupe managing clients such as Nestle, Reckitt Benckiser, ITC, Samsung, Audi, Volkswagen, Dabur, Axis Bank, JK Tyres, and many more apart from leading the P&L for digital marketing and the Customer Relationship Management for Digitas.