Top Story

e4m_logo.png

Home >> Digital >> Article

Prime Focus assigns website duties to Aurum Communications

16-June-2013
Font Size   16
Prime Focus assigns website duties to Aurum Communications

Prime Focus, a Global Visual Entertainment Services Group, has awarded their website duties to Aurum Communications. The win comes following a stringent pitch process that lasted for over three months and multiple rounds. The contract includes developing, designing and setting up the information architecture for websites of both Prime Focus World and Prime Focus Technologies.

With more than 15 leading digital agencies vying for the project, Aurum Communications was chosen ultimately. Commenting on the win, Parag Bhansali, CEO, Aurum Communications said, “We are glad to have an esteemed client like Prime Focus on board with us. The fact that we got this opportunity after many grueling and competitive rounds, makes this success even sweeter.”

Prime Focus World, headquartered at Los Angeles, is a global entertainment services company providing visual effects and stereo 3D conversion to major studios and filmmakers around the world. Prime Focus Technologies is the technology arm of Prime Focus.

Established in 2009, Aurum Communications’ clients roster includes ICICI, UTI Mutual Fund, Arena Multimedia, and so on.
 

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

Shaan Raza, Deputy Managing Director, Optimise, spoke to exchange4media about their journey since inception and their new technology, TrackingX, which they are planning to launch in India by February...

Meanwhile, Radio City and Radio Mirchi ruled Bangalore and Kolkata respectively

The Indian out-of-home advertising company selects Edge1's ERP software platform to automate their OOH business