In a move that will delight regional entertainment buffs, nexGTv, India’s largest subscription-led video entertainment app, has entered into a partnership with Lokdhun Telemedia Pvt. Ltd. As part of the alliance, nexGTv has acquired the worldwide digital rights to broadcast 138 popular movies from the Lokdhun catalogue, including 22 Punjabi movies like Diljit Dosanjh’s Jatt and Juliet 2 and Disco Singh as well as hit Bhojpuri movies of Monalisa, Ravi Kishan and Pawan Singh, for users across the globe.
Initiated by Dinesh Railhan with a vision to promote regional Indian content on digital platforms, Lokdhun, India’s leading regional content publishing company, produces, acquires, and distributes films, music, TV shows, and wellness-related content on various digital platforms. Its elaborate content repository comprises over 50,000+ videos of 5,000+ artists in 10+ languages, collectively amassing over 3,000,000,000+ YouTube views.
Speaking about the collaboration, Abhesh Verma, COO, nexGTv, said, “Delivering the most tailored India-centric entertainment solutions to its diverse consumer base across the globe has been one of the major reasons behind nexGTv’s continued growth and success. By joining hands with Lokdhun, we will be able to further consolidate our position as the ultimate destination for a rich bouquet of regional entertainment content with the most popular and vibrant movies on offer. This newest addition ensuring a seamless access to locally relevant, video-based entertainment content will indeed enhance our users’ mobile viewing experience.”
All the movies will be available as part of nexGTv’s paid packages and can be viewed flawlessly on its web and mobile platforms. Users will have to log on to www.nexgtv.com or download the nexGTv mobile app.