Top Story


Home >> Digital >> Article

Newly-launched NDTV Imagine goes online with

Font Size   16
Newly-launched NDTV Imagine goes online with

The NDTV Group in addition to launch of its GEC NDTV Imagine on January 21 also launched the channel’s website, The website has been designed to offer users a rich multimedia experience with features such as videos and animated mastheads besides other services.

One of the objectives is to be a highly interactive community around the leading shows. It will offer interactivity across programming genres, ranging from light-hearted family soaps to period dramas and from high voltage music and dance entertainers to the most glamorous events in the entertainment business. In line with this, all 10 shows have their own independent websites with an individual look and feel, animation and communities. This gives up-to-date info on episodes, characters and story besides providing downloads.

Sanjay Trehan, CEO, NDTV Convergence, said, “It is the best GEC website in the country with multimedia organically seeded in its content and information architecture. The website is so rich in content and interactivity that I am sure it would act as a benchmark for other GEC websites.” aims to take reality shows to the next level with web / mobile voting provision for reality shows like ‘Say Shaava Shaava’.


Karthik Raman, Chief Marketing Officer, IDBI Federal Life Insurance, on the brand’s unconventional approach to marketing and priorities for the next year

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Mavcomm Consulting one of India’s leading Public Relations, Reputation Management& Brand Communications company today announced elevation of Pranjal Dutta to the role of CEO

The campaign film features PV Sindhu, Saina Nehwal, Kidambi Srikanth and Indian badminton mavericks, HS Prannoy, Ashwini Ponappa, Sai Praneeth, and Ajay Jayaram

We list a few important stories that you may have missed in the week gone by