Top Story


Home >> Digital >> Article ventures into career counseling with ‘’

Font Size   16 ventures into career counseling with ‘’

Info Edge (India) Ltd, which owns, has launched a new website, Since most users are constantly looking for advice on career-related issues, will act as a source of ratification and would provide career counseling. Info Edge also owns, and

Sanjeev Bikhchandani, Founder and CEO,, said, “We have been leaders in the recruitment space and we want to own the user experience prior to and post recruitment. Career guidance is a natural progression, and with as our first step, we want to emerge as the definitive face of career guidance in India.” has been launched as a free-to-use website and will provide calibrated counseling to all work related queries for its users, thus building upon the trust established by It allows users to submit their queries online, which are then directed to the panelists. The answers to the queries will be posted on the website, and within 48 hours, and an email will be sent to the user’s inbox.

Apoorva Kumar, VP and National Head-Mobility, Ad Sales and Investments,, said, “Everyone has career and work-related questions. will be the ideal destination to get free credible advice from experts. Career guidance is a huge unorganised industry and this site is a small initiative from our end to create exponential value in the career guidance business in the long run.” To make the exercise more comfortable, the queries have been categorised into relevant clusters like ‘career guidance’, ‘interviews and resumes’, and ‘office advice’. Not only can the user ask a question of his choice but also read the hundreds of questions posted by other users in similar areas.

Richa Saklani, Aarti Anand and Sujata Kumra of Workeasy Solutions are the expert panelists for Alumni of IIM Ahmedabad, Narsee Monjee, and the University of Chicago, respectively, the team has worked with over 5,000 people across various ages in career planning, interview training, career transitions and corporate culture. also plans to enable users to ask questions from their mobile phones. Replies will be sent through SMSes or emails and would also get posted on the site.


Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

Understanding the round-the-clock nature of change, KG Suresh, Director General, Indian Institute of Mass Communication, in a conversation with exchange4media, talked about his plans to introduce a fu...

The mall has a diverse range of media formats that includes, billboards, backlit kiosk, pillar wraps, product/promotion display spaces etc.

The beauty of the internet business is that as your cost curve flattens, your revenue curve keeps growing up and that's why the valuations are so high, said Ashish Hemrajani, Founder-CEO, BookMyShow