Mudit Seth has decided to move on from SilverPush as Co-founder & CMO.
Seth confirmed to exchange4media that effective from earlier this month, he is no longer participating in SilverPush's day to day operations, but will continue to be a major shareholder in the company.
"There are fantastic opportunities in the adtech and martech industries which I would love to explore," said Seth on his next destination.
Seth is bullish about marketing analytics. "I believe there is opportunity for a large scale product play instead of the usual incremental technology plays that the industry is used to seeing. I'm hoping to pursue such opportunities in the coming months," he added.
Seth has varied experience from business development to strategy to hard core marketing. Prior to launching SilverPush, he has built and successfully sold a business which was into digitizing outdoor media. Before this, Seth worked with Tyroo Media and Adglobal360 to manage their business growth and managed P&L across multiple industry clients.
He is credited to building SilverPush in 2012 and scaled the company to 70+ employees with $10 million plus revenue, successfully launching company operations in USA and Philippines.