Top Story


Home >> Digital >> Article

Monster India renews partnership with Sify

Font Size   16
Monster India renews partnership with Sify

Monster India, known to attract more than 11.3 million unique visitors and part of Monster – a global online careers network, has renewed its annual agreement with Sify. As part of the move to enhance its brand presence among high quality job seekers, Monster will continue its aggressive marketing efforts through Sify’s online and offline channels.

The combined promotional activities include an exclusive Monster job channel on Sify’s websites, ad banners, featuring text-links on and, and a marketing presence across Iway Cybercafés network.

“Sify’s greatest strength is its sheer reach through its network of Cybercafés and the strong presence among the NRI audience through its international news site”, said Dhruv Shenoy, Vice President, Marketing, Monster Asia. “Our marketing activities on Sify have yielded significant dividends. I’m glad to say that they have been the lead contributors to our site traffic in the last one year,” he added.

"We are pleased to announce the extension of our exclusive job channel partnership agreement with Monster for 2005,” said K Sundararaman, Head – Sales and Alliances, Sify Limited. “The two service providers have worked together for two years now and this extension reflects growing demand in the ‘jobs’ domain. Our wide audience reach through our Iway Cybercafés and our dial-up and broadband customer base, coupled with Monster’s leadership in the job search domain, will provide growth opportunities for both of us in the coming year,” he observed.


Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

For their latest campaign ‘Peeoge toh Janoge’ (English translation: you’ll buy it if you taste it), Wagh Bakri and DDB Mudra gave Sakshi a new, rustic avatar.

Dabbawalas send some extra love along with dabbas to working professional across Mumbai

The Diamond Producers Association brings to life another rare moment as part of the ‘Real is Rare. Real is a Diamond' Campaign