Top Story

e4m_logo.png

Home >> Digital >> Article

MIH India beefs up Internet presence with acquisition of Bixee.com and Pixrat.com

05-December-2006
Font Size   16
Share
MIH India beefs up Internet presence with acquisition of Bixee.com and Pixrat.com

MIH India, the Indian arm of South African media company Naspers, has bought Bixee.com and Pixrat.com, adding strategic properties and technology to capitalise on India’s growing Internet market.

Bixee.com and Pixrat.com are part of Bangalore-based RHR Networks and founded by ex-Yahoo employees Rajesh Warrier and Ruban Phukan. In addition to all assets of Bixee.com, including technologies, the founders and team of Bixee.com will also become part of MIH India.

Launched in October 2005, Bixee.com is a vertical search technology and is also India’s first job search engine targeting the Indian market.

Pixrat.com, launched early this year, is a social picture book marking website that lets users collect, organise and share pictures from anywhere on the web.

MIH India has already beta launched its networking, blogging and photo sharing website called Ibibo.com.

Ashish Kashyap, CEO, MIH India, said, “With this acquisition, MIH India has commenced setting up an engineering operation in Bangalore in addition to its HQ at Gurgaon. The team will continue to work on augmenting and further developing Bixee.com and other related technologies and develop other innovative applications for the Indian Internet and mobile space.”

“This acquisition is clearly in line with MIH India’s objective of bottom up building, investing and acquiring Internet companies in the Indian market place,” Kashyap added.

Rajesh Warrier, co-founder of Bixee.com, said, “We are very excited about being part of MIH India and are looking forward to working closely as our thinking is completely aligned with MIH India’s plans.” Warrier has extensive experience in building web based crawling and extraction infrastructure and other large scale systems.

“This relationship adds value to our creation and we are extremely positive about our new association,” said Ruban Phukan, who is the co-founder of Bixee.com, and has expertise in web-based product development as well as in user centric data research, web analytics and search engine optimisation.

Also see:

MIH India rolls out Ibibo.com, to start reward programmes for users

http://www.exchange4media.com/e4m/news/newfullstory.asp?section_id=4&news_id=23046&tag=17773&search=y

MIH India to focus on user-generated content, ropes in Yahoo!’s Satish Kadu as VP

http://www.exchange4media.com/e4m/news/newfullstory.asp?section_id=23&news_id=22785&tag=17512&search=y

Arunava Sinha joins Ashish Kashyap ‘to shake a few trees’ in the digital space at MIH

http://www.exchange4media.com/e4m/news/newfullstory.asp?section_id=23&news_id=22113&tag=16840&search=y

Tags

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Southeast Asian market

We speak to Punit Misra, CEO, ZEEL, Domestic Broadcast Business, on Zee TV’s new look, its aim and the shaping up of domestic business

This exercise will take the channel to the next level: Siju Prabhakaran, Cluster Head – South Business, Zee Entertainment Enterprises Limited

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Sou...

Though business has picked up, the private FM industry expects festive ad spends to be subdued compared to 2016

Of the 116 upheld ads, the majority belonged to healthcare and education