Top Story


Home >> Digital >> Article

Mauj Telecom launches multiplayer Bluetooth mobile games

Font Size   16
Mauj Telecom launches multiplayer Bluetooth mobile games

Mauj Telecom has launched, what can be termed as, the next generation mobile games in India. With this, Mauj claims to be the first company to bring real time, multiplayer Bluetooth games on Indian cellphones.

These games will enable players to play with each other in real time over a Bluetooth connection between their phones. The games are available via operator portals: IDEA’s Ideafresh, BSNL's CellOne Galaxy and MTNL’s Funstation, as well as via shortcode 7007 on Hutch, Idea, BSNL and MTNL.

On the occasion of the launch, Arun Gupta, Chief Operating Officer, Mauj, said, “I believe this is a treat for hardcore gamers in India. Mauj has always been at the forefront of innovation, incorporating the latest technologies. We decided to launch our games using Bluetooth as it is one of the most widely used mobile technologies worldwide. With this, mobile gaming in India has truly come of age. We will be introducing more such games in the coming months.”

Ashay Padwal, Head of Technology, Mauj, added, “Mobile games have recently emerged and the Indian market is ripe for introduction of Bluetooth-enabled multiplayer games. In any multiplayer game, the gamers play against Artificial Intelligence as compared to Bluetooth, where gamers go head-to-head against each other, hence, the experience is far more engrossing and challenging.”

The eight games launched include – Fowl Play, Beyond Speed Limits, Temple Combat, Even Strokes, Snakes and Ladders, Capture the Soldier, Tennis Smash, and Air Hockey. These games come at a pocket-friendly price range of Rs 100 to Rs 150.


Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

Launches third phase of TVC campaign ‘Think it. Done’

Based in Mumbai, Usha has nearly two decades of experience in the Indian media and entertainment sector and will serve as a strategic advisor to H+K’s diverse portfolio of clients with a special empha...

Report based on media channel data in 96 countries and detailed findings from the world‘s key ad markets, which between them account for approximately two-thirds of the value of global advertising tra...