Top Story


Home >> Digital >> Article

Kuoni India appoints Manhattan Digital as digital AOR

Font Size   16
Kuoni India appoints Manhattan Digital as digital AOR

Travel and tourism company Kuoni India has appointed Manhattan Digital as its digital AOR for its mainstream holidays and MICE businesses. The agency won this account following a multi-agency pitch.

Vishal Suri, Deputy COO, Tour Operating, Kuoni India said, “Kuoni India’s mainstream holidays and MICE business is known for its strong on-ground presence and pioneering initiatives in the offline media. It has now decided to foray and build a compelling presence in the online and digital space. With the line-up of new initiatives in 2013, the company is looking at making its presence felt in the web space as well. The aspiration is not to become an online travel agency, but be relevant to the new age, tech savvy consumer and to complement   its offline business. We have appointed Manhattan Digital as the digital marketing agency to help us create presence in web and social media space.”

On winning the business, Shantonu Aditya, Co-Promoter and Director, Manhattan Communications said, “We are thrilled to bag this prestigious account. As leaders in this category, we look forward to working with Kuoni on many innovative and creative solutions in the coming months.”


Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

Videocon D2H and Hindustan Lever continue to dominate BARC's Top 10 Brands and Top 10 Advertisers for week 45

The series will be telecast on SONY TEN 1 channels with English commentary and on SONY TEN 3 channels with Hindi commentary

The new TVC, which is created by Dharma 2.0, is a step towards keeping cities and surroundings clean