Kaydence Media Ventures, Web18 sign cross-media promotion agreement

Kaydence Media Ventures, Web18 sign cross-media promotion agreement

Author | exchange4media News Service | Friday, Sep 10,2010 8:04 AM

Kaydence Media Ventures, Web18 sign cross-media promotion agreement

Kaydence Media Ventures and Web18, the Internet division of the Network18 Group, have entered into a cross media promotion agreement. This agreement extends to Kaydence Media Ventures’ new, globally positioned and marketed online product on Goachronicle.com (Goa’s global online mall of news, information, communication and services).

With this alliance, Goa Chronicle will now be able to provide its visitors with national and international news on current affairs, business, sports, movies, technologies and politics with text and video feeds from IBNlive.com; live stock market updates from Moneycontrol.com; songs, movies, games and much more from In.com.

Speaking on the alliance, Savio Rodrigues, Managing Director, Kaydence Media Ventures, said, “The aim of Goachronicle.com has been to provide its visitors with the best of news from Goa, India and the international markets, while adding value to visitor experience with songs, movies, games or business interests like stock markets. While catering to the Goa market for news, information, communication and other services is part of the company’s core competency, Web18’s product offerings such as Cricketnext.com, Tech2.com, Commoditiescontrol.com, Poweryourtrade.com and CompareIndia.com will help provide our visitors with a more holistic experience of different services under one roof at a state, national and international level.”

Rodrigues further elucidated, “Our vision is to showcase Goa to the global marketplace and connect with Goan communities across the world, thus creating a platform to share news, information, communication and services. The response has been encouraging and we aim to provide our visitors with a better experience in the months to come.”

With the online media business growing extensively in India and globally in the past couple of years and a promising future, both Kaydence Media Ventures and Web18 believe that their current business relationship will open newer avenues for collaborations on newer products.

Founded in 2009, Kaydence Media Ventures, with its developed deep expertise and relationships in media and technology, is an investment and investor source firm with a keen interest to invest in high growth sectors of media – print, online, television, radio and mobile.

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