The world is going online and a business cannot ignore digital if it wants to grow exponentially. Engagement is critical and digital is a new medium through which the society is connecting and communicating. In a country where 600 million people are below the age of 25 years and increasingly consume digital, either additionally or alternatively, it is logical that agencies have to think about digital to connect with the young audience.
In its second year, IMPACT Digital Power 100 will acknowledge the achievements of the most influential 100 digital entrepreneurs of India who have made a mark and helped the universe grow.
The distinguished jury panel consisting of eminent personalities met in Delhi on November 29, 2013 to deliberate on the digital entrepreneurs who led the field from the front this year.
Commenting on the selection process this year, Jury Chairperson Kiran Karnik, Former President, NASSCOM said, “Last year was exciting. This year was even more exciting as we continue to get fascinating entries, making it difficult for us to grade them; all of them are so good that we would like to give all of them the highest scores, but we have to differentiate. It has been a great experience and a whole wide diversity of things are happening in this field.”
He further said, “The jury is excellent because you bring different perspectives, different backgrounds, and good discussions. It always has to be hurried as there are so many entries, yet we have been able to have a good discussion and have come out with a good understanding of each one them.”
Karnik found the jury process “very robust and interesting” and added, “I am very excited particularly about the things happening in this field. Some established people have been great movers and shakers, while there are a lot of young people who are creating new things that are driving the whole industry.”
Speaking on the entries received, he remarked, “There are so many of them who have done so well. Then there are so many individuals who continue to drive forward the ecosystem, making sure that the industry is robust and strong.”
The winners of IMPACT Digital Power 100 will be honoured at a glittering ceremony in last week of December 2013.