Top Story

e4m_logo.png

Home >> Digital >> Article

Indian subscribers may have to pay for using Hotmail

23-March-2002
Font Size   16
Share
Indian subscribers may have to pay for using Hotmail

As a part of a strategy to diversify its revenue generating base, Hotmail, the world’s leading free e-mail service provider, might become partly subscription-based in India.

As per the new model, users would have a choice to opt for paid services besides the existing free mail service. The paid services will come with additional features like more storage space for e-mails.

MSN, a division of Microsoft Corporation, manages services like Hotmail, MSN Messenger and various MSN websites. The company is also planing to collaborate with Indian cable and telecom carriers to become a broadband content provider, and is open to equity investment in Indian cable companies.

As part of the alliance with broadband service providers, the company will launch co-marketing and co-branding exercises with Indian companies. The company is also planning alliances with Indian companies as advertising partners.

Source: Business Standard

Tags

In an interview with exchange4media, Ferzad Palia says that most successful brands are not those who spend the most money

Aparna Bhosle, Business Cluster Head - Premium & FTA GEC channels - ‎ZEEL, on its new property, sponsors, investment on acquisition and response to BBC First

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Southeast Asian market

Aroon Purie, the India Today Group Chairman and Editor-in-Chief today appointed his daughter Kallie Purie as the Vice Chairperson of the group

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform