Top Story

e4m_logo.png

Home >> Digital >> Article

Indian Express introduces first-of-its-kind text-to-speech feature on its app

16-March-2017
Font Size   16
Share
Indian Express introduces first-of-its-kind text-to-speech feature on its app

Indianexpress.com has introduced a first-of-its-kind text-to-speech feature with its latest app revamp, allowing IE users to listen to their preferred news story on its mobile app. The innovative feature underlines Indian Express’ commitment of leveraging state-of-the-art technology to redefine news consumption for digitally-savvy Indians and make it more convenient for the end user.

The latest version of the app also has an all-new ‘card + swipe’ layout to enable better delivery of latest news stories, allowing users to check out multiple news headlines with every swipe. Not only does this enable better performance and content discovery, but also enhances overall user experience on the IE app through a clean, seamless, uncluttered, and ad-free interface.

Speaking on the latest innovations, Sandeep Amar, CEO, Indian Express Digital, said, “We are working on constant innovation for making the news consumption experience better for our users. The new app UI will be the best among all the available news apps. The card-based layout and clean UI will give users a clean reading environment. The other key feature is the “text to speech” feature, wherein users can listen to the story as well. The feature will be consistently enhanced in future updates as we are working hard on voice-related technology to make sure users get the best experience.”

The Indian Express Group has aggressively scaled up its technological aspect in the past few months. The brand recently launched Techook, India’s first stack-based platform for tech gadgets, and also re-entered the south Indian market with IEMalayam.com.

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

Luis Fonsi, Rita Ora, Jain of Makeba fame , Dimitri Vegas, Jason Derulo, Charly Black and Dasu, J Balvin, Parineeti Chopra, Tiger & Jackie Shroff speak exclusively to the radio channel

The Film-Maker, as the host of ‘Calling Karan’, Will Be Just A Phone Call Away From Listeners Seeking Advice On Love & Relationship

The group aims to double its FMCG turnover to Rs. 1,000 crore over four years.