Top Story


Home >> Digital >> Article

Ignitee Digital Solutions bags online marketing duties for BSNL Chennai

Font Size   16
Ignitee Digital Solutions bags online marketing duties for BSNL Chennai

BSNL Chennai region has roped in Ignitee Digital solutions to handle its digital marketing activities. Telecommunications company BSNL launched 3G services early last year. BSNL Chennai will be exploring digital media to promote their services such as 3G, broadband, landline and mobile services to get into the consideration set of the relevant target group.

BSNL Chennai’s communication was so far restricted to promotion-driven print advertising. However, the brand is now looking at positioning itself and reaching out to the consumers in a new and better way, for which they needed a partner, who could understand their objectives and cater to their local needs.

Shankar, COO, Ignitee Digital Solutions, said, “In the initial stages, Ignitee Digital Solutions will focus on providing search engine marketing services to enhance BSNL- Chennai’s business. We are proud of our association with BSNL and assure that this partnership will help BSNL Chennai attain greater heights in their business.”



Aparna Bhosle, Business Cluster Head - Premium & FTA GEC channels - ‎ZEEL, on its new property, sponsors, investment on acquisition and response to BBC First

In an interview with exchange4media, Ferzad Palia says that most successful brands are not those who spend the most money

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Southeast Asian market

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

Though business has picked up, the private FM industry expects festive ad spends to be subdued compared to 2016