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IDMA 2013 creates mobile presence, launches app

22-May-2013
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IDMA 2013 creates mobile presence, launches app

Living up to its promise, Indian Digital Media Award (IDMA) is back with yet another innovation. IDMA now has an official mobile application in the market to keep applicants and viewers constantly updated.

The app has various features that shall keep users updated about not only the event but also latest digital trends. It shall give users a concrete snap shot of the jury, advisory board and the winners.

From an introduction to the jury and advisory board to the number of entries, deadline and categories – all the information is merely a touch away.

Non applicants also have a lot to gain from the mobile app. The application features all the latest happenings of the digital world. Users can access news, trends, etc. to make the best out of their IDMA mobile experience. Also, the application features the who’s who of the digital industry and the secret mantra of their success.

IDMA mobile application is now available on Android and Windows platforms. It will be soon on IOS and BlackBerry platforms too. From social to mobile, IDMA has managed to reach out to its audience from all touch-points.

IDMA has five main categories – Web, Mobile/Tablet, Social Media, Languages, Special Awards and Hall of Fame Awards which consist of Digital and Social Media Advertiser, Advertiser on Mobile, Digital and Social Media Agency of the year, Mobile Agency of the year and IDMA Person of the Year. Due to the phenomenal response received so far, the deadline of submitting the entries has been pushed further.

IDMA 2013 promises to deliver a surprise at every step. 

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Prior to joining Madison PR in 2012 Chaudhary was Group President Corporate Communications at Reliance Industries Limited.