Hindustan Unilever Ltd has promoted Rahul Welde to the role of Global VP, Digital Transformation. He was earlier VP of Media Unilever in Asia, Africa, Middle East, Turkey and Russia.
In his new role, Welde will be based in London and lead a number of global digital initiatives.
Meanwhile, replacing him as Regional VP, Media will be David Porter. He is currently media director, North Asia based in Shanghai.
A veteran at Unilever, Welde joined the consumer products giant in 1991, working across a variety of roles such as Business Manager – Popular Foods, Regional Commercial Manager, Sales and Operations Manager, Media Director – Unilever South Asia, General Manager – Media Services HUL among others.