Top Story

e4m_logo.png

Home >> Digital >> Article

FreeCharge partners with OYO

03-June-2016
Font Size   16
Share
FreeCharge partners with OYO

FreeCharge, India’s fastest growing digital payments platform announced its partnership with OYO, the largest branded network of hotels in the country. With this partnership, consumers can use the Freecharge wallet to pay across OYO platforms in less than 10 seconds for over 5500 hotels in a swifter and secure way. The partnership will also help OYO get access to FreeCharge’s robust partner network and bring more value to its consumers and partners.

With this partnership, Freecharge is further strengthening its partner ecosystem and expanding its footprint in hospitality segment. Freecharge had earlier announced its partnership with Cleartrip, it is now steadily making in-roads into travel and hospitality sector.

Speaking on the partnership, Govind Rajan, CEO, Freecharge said, OYO has brought about a real overhaul in the hospitality industry, providing travellers with a wide array of places to stay as per their requirements. With consumers getting access to over 5500 hotels and 65,000 rooms, Freecharge will further enhance the experience of booking by providing travellers with a safer and swifter way to pay with our wallet anytime, anywhere. We are focussed on building habit commerce and are moving towards building a less-cash society. Our partnership with OYO marks another aspect of a person’s life that will be made more convenient with our wallet.”

Abhinav Sinha, COO, OYO added,At OYO, we focus on enhancing guest-experience through tech-powered solutions. Agility and innovation are factors that determine our choice of partners. Freecharge offers a fast and reliable payment option through which guests can book a room in any of our partner-hotels across 170 cities. This partnership undoubtedly makes the purchase experience on OYO more convenient and seamless.”

The Freecharge wallet is the fastest growing wallet in the country with a reach of 30 per cent as reported by Nielsen Informate Smartphone Panel study. With a 99 per cent success rate, Freecharge has the best payments success rate in the country.

In the recent months, FreeCharge has expanded its footprint across 15 sectors and customers across India are using Freecharge to pay for various services. With each partnership, Freecharge is well on its way to make Freecharge wallet ubiquitous in both online and offline segment.

The production house has already established itself as the leader in the non-scripted genres. However, Rege now wants Endemol to achieve the same in the original scripted zone and film production

Naidu also talks about the ushering in of a new era of digital payments and says this is just the beginning and there’s lots of space for newer players to step in and evolve

Markus Noder, Managing Partner, Serviceplan International, shared innovative tools, ideas and methodologies to generate tangible business values

The primary reason that led to growth of OTT is the constant improvement of internet speed and service across the country: Sandeep Gupta, ACT Fibernet

India has become the diabetes capital of the world, with prevalence of the disease estimated to rise from 69.2 million to 123.5 million by 2040

Laban Stretchy Man, the new human shaped, stretchy, fruit flavoured chews from Orkla- Norway’s number one confectionery brand, has been launched and localized by MTR Foods in India