Top Story

e4m_logo.png

Home >> Digital >> Article

Facebook opens Internet.org for developers, service providers

05-May-2015
Font Size   16
Facebook opens Internet.org for developers, service providers

Facebook’s Internet.org initiative might be facing flak in India for being against the principles of net neutrality but this has not stopped the social networking platform from expanding it and including more entrepreneurs and developers.

In a blog post on Sunday, the company announced the introduction of Internet.org Platform, an open programme for developers to create services that integrate with Internet.org. The company also said that people will now have more choices of free basic services that they can use.

Under the new development, developers who meet a certain set of guidelines will now be able to participate in Internet.org.

“Developers that join will need to follow three principles that we’ve followed in building versions of Facebook and Messenger for Internet.org. These are designed to align all participants’ incentives and bring more people online. Participation will remain free for any developer or user,” the company stated in the blog post.

Facebook tied up with Reliance Communications to offer Internet.org services in India earlier this year. However, over the last few weeks, the initiative has been receiving criticism from internet-freedom advocates. Some service providers have also left the platform due to this. This move by Facebook seems to be an attempt to directly address these concerns.

In an earlier post, Mark Zuckerberg had stated that there was no reason why Internet.org and net neutrality cannot co-exist.

http://www.exchange4media.com/59728_net-neutrality-internet-org-and-net-neutrality-can-co-exist-says-mark-zuckerberg.html
 

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

Strategized and executed by WATConsult, the campaign portrays different personalities through different shades of make-up.

At the recent unveiling of the Pitch Madison Advertising Report 2018, industry leaders from Dominos, Titan Watches, Nature’s Basket and Big Bazaar drew their conceptual learnings on factors that build...

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.