Top Story

e4m_logo.png

Home >> Digital >> Article

exchange4media, Blogworks jointly present ‘India Social Media Survey, Brands & Corporates’

23-December-2008
Font Size   16
Share
exchange4media, Blogworks jointly present ‘India Social Media Survey, Brands & Corporates’

exchange4media.com and Blogworks.in have joined hands to present ‘India Social Media Survey, Brands & Corporates’ Edition 1. The survey attempts to capture insights and learnings of brands and corporates around the social media space in an attempt to make sense of what is really happening on the ground in India.

Across the globe, the blog and social media environment is evolving rapidly and India is no exception. Web2.0, Micro-Blogging, Social-Networking, Wikis, etc., have become the buzzwords today. India Social Media Survey will allow the industry to benefit from shared insights and make for educated decisions.

To take part in the survey, users can log on to http://tinyurl.com/indiasocialmediasurvey. The last day to take part in the survey is Wednesday, December 24, 2008.

All valid participants get a free copy of Summary and Key Points from the ‘Overview of Blog & Social Media Environment in India’, a report prepared by Blogworks.

Commenting on the initiative, Anurag Batra, MD and Editor-in-Chief, exchange4media, said, “Marketers today are looking for concrete and credible insights about social media rather than forecasts made on assumptions. The Survey will give marketers and brands credible information on the evolving social media environment. We aim to capture the trends and opinions in this space every year in December.”

Commenting on the Survey, Rajesh Lalwani, Founder of Blogworks, said, “A few months ago, we conducted a qualitative study attempting to capture an overview of the blogs and social media environment in India. The insights were invaluable and we knew then it was time to do a deep dive and a conduct a larger survey amongst marketers and corporates.”

Blogworks is a specialist communication offering from Scenario Communication Pvt Ltd, delivering strategic solutions and know-how to brands and corporates for using ‘conversational communication and marketing’ effectively.

Tags

Bhasin on the checks and balances of new IRS, methodology with new companies like Vedsur on board, interpreting the data and why it’s not fair to compare with previous data

Chitresh Sinha, CEO, Chlorophyll Innovation Lab and Vivek Singh, Joint MD, Procam International speak exclusively with exchange4media on the upcoming #BeBetter Campaign for the TATA Mumbai Marathon

Abhishek Punia, Co-founder and COO of ARM Worldwide, tells about how they re-branded themselves from ARM Digital to ARM Worldwide and in the process marked their presence globally

Srinivasan opens up on what prompted their recent rebrand, their foray into bus depots and developing the software that displays Bengaluru Metropolitan Transport Corporation's (BMTC) Passenger Information System for all the major bus depots in Bangalore.

With 17 partners and sponsors across categories, the scale of Tata Mumbai Marathon comes across as commendable as it has managed to clock 44,407 registrations and set prize money of US$405,000

In top five programmes of BARC week 2, Zee TV’s prime time shows Kundali Bhagya and Kumkum Bhagya grabbed the first two position with 12533 Impressions (000s) and 11275 Impressions (000s). The re-run...

According to Flurry’s “State of Mobile 2017” annual wrap-up report, Lifestyle and Gaming Apps categories are on a decline