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Email marketing works best when judiciously employed

Email marketing works best when judiciously employed

Author | exchange4media News Service | Wednesday, Feb 11,2004 6:23 AM

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Email marketing works best when judiciously employed

Media planners maintain that emailers work in conjunction with banners but there are certain pitfalls to be avoided. The E-commerce market itself holds the potential of topping Rs 2,000-3,000 crore. Read Focus in iZone to get the bigger picture.

Tags: e4m

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