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Dainik Bhaskar launches finance website

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Dainik Bhaskar launches finance website

 Dainik Bhaskar has launched its latest offering, under its DB Digital arm. The website aims to bring to the fore relevant information and insights about the world of finance and business. The website is being launched initially in Hindi language.

The core TG for the website is the stock & commodity investors along with small and medium business entrepreneurs (SMB) and retailers followed by working professionals looking for investment opportunities. The website will offer real time market tips and trends, guidance, opinions and analysis, the ‘Tips and Trends’ being its key USP and particular emphasis being laid on providing guidance for its users. The website will have information streamlined, organized and bifurcated under various sections called News Room, Market, Business, Do You Know and Personal Finance. Each of these sections will have further subsections; News Room is divided into Policy, Politics, Corporate, State, Tax Related and Global News. The Markets section will talk about Stocks, Mutual Funds, Commodity and Forex. Business will be further bifurcated into Trade, IT, Textile, Exports, Engineering and Handicrafts. The Expert segment will foray deeply into Economy, Global, Markets and SMB.

The personal finance section has some unique offerings and should attract a lot of traction. It provides a huge list of calculators, wisdom content and utility products which will empower an individual and also encourage them to post queries which will be replied to promptly. Visitors can also get information about Gold-Silver, Property, Gadgets and Automobiles.

Commenting on the launch of this website, the COO, DB Digital, Gyan Gupta said, “It is truly a proud moment for us to add to our family. Even though we did have a separate section on finance on our mother website, this avenue will provide comprehensive and detailed insights into the sector and empower the consumer to utilize this information for his benefit. We are certain this website, with its uniqueness and quality of content, will be as much in demand and sought after as the others under our umbrella.”


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