BharatMatrimony group ventures into property domain with

BharatMatrimony group ventures into property domain with

Author | exchange4media Chennai Bureau | Saturday, Dec 10,2005 8:25 AM

BharatMatrimony group ventures into property domain with

After the immensely popular matrimonial portal and the jobs portal, the BharatMatrimony Group has now ventured into the property domain in virtual space with the launch of

Commenting on the launch of the new venture on December 8, Murugavel Janakiraman, CEO, BharatMatrimony Group, said, “BhartMatrimony Group’s vision is to be the No.1 Internet company in India, and we are consistently working towards it. The online property segment till date has not had a trustworthy brand or a strong product proposition, and it is this gap that we want to fill with the launch of” claims to be the first ISO 9001:2000 certified portal in the country. It provides information on buying, selling and renting in real estate. The intent behind the design was to enable a comprehensive yet user-friendly facilitation for easy and effective property transactions, according to the company.

A customised interface is provided across property categories, and the site is designed to serve a common platform for both B2C and B2B transactions. offers its users a search feature that allows them to locate property by region, area, price, amenities and availability. A multiple-property listing facility has been incorporated, which enables sellers to feature more than just one property along with property photographs, floor plans, location maps and corporate logo. Currently, the site features over 20,000 different properties that have been segregated in 20 different types under five different categories.

“We firmly believe that this portal will transform the way a property is bought or sold on the Internet and give the time-pressed, but Net savvy customers an easier, quicker and surer way to do that,” asserted Janakiraman. has been envisaged as a promising resource option spanning the entire country for both trading and individual user communities as well as NRIs.

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