Top Story

e4m_logo.png

Home >> Digital >> Article

BCCL's Arunabh Das Sharma launches Sagacito

20-July-2016
Font Size   16
Share
BCCL's Arunabh Das Sharma launches Sagacito

Arunabh Das Sharma who stepped down as President BCCL as reported by exchange4media exclusively http://www.exchange4media.com/print/arunabh-das-sharma-quits-as-president-bccl_64824.html

has launched Sagacito,  a mobile first, cloud-based enterprise solutions company. Sagacito makes use of internal and external databases to create measurable insights that go beyond the conventional data manipulation and computation capabilities.

Interestingly the word Sagacito originates from the word "Sagacitas" which means insight, intelligence and acumen.

Sagacito aims to combine business acumen and advanced data science to arrive at insights and intelligence that help companies maximise profit margins and market shares.

The offerings currently include data science based intelligence around every single transaction which minimizes the loss of detail in aggregated planning, thereby bridging the gap between strategy and execution. 

Ravi Dhariwal formerly CEO Publishing at BCCL dons the role of Chairman at Sagacito, while Das Sharma is CEO and Managing Director.

“We formally launched Sagacito a week ago, apart from media we plan to work across industries.” said Das Sharma.

According to media reports Star India is said to have invested around $10 million in Sagacito.  

Aparna Bhosle, Business Cluster Head - Premium & FTA GEC channels - ‎ZEEL, on its new property, sponsors, investment on acquisition and response to BBC First

In an interview with exchange4media, Ferzad Palia says that most successful brands are not those who spend the most money

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Southeast Asian market

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Sou...

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

Aroon Purie, the India Today Group Chairman and Editor-in-Chief today appointed his daughter Kallie Purie as the Vice Chairperson of the group