Aurum Communications has been assigned the digital mandate for Magic Holidays, a property of the Panoramic Group of Companies. As part of the association, Aurum Communications will run the media campaign, digital PR, social media, SEO, SEM and create a website for Magic Holidays. The website went live recently.
Commenting on the win, Parag Bhansali, CEO, Aurum Communications said, “We at Aurum Communications are passionate about clutter breaking ideas. With Magic Holidays, we will strive for what we do best, which is challenging the norms. We have worked with clients in finance, education, aviation and auto sectors and are absolutely excited about the travel segment being added to our repertoire.”
Magic Holidays is a timeshare product from the Panoramic Group of Companies. The Group is a diversified multinational conglomerate engaged in the businesses of hospitality, travel & tourism and information technology.
Aurum Communications is a full service agency, with an emphasis on delivering marketing campaigns using traditional and digital media.
Apart from Magic Holidays, Aurum Communications has handled clients such as ICICI, UTI Mutual Fund, Arena Multimedia, and so on.