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A Social Media Adieu to Steve Jobs - An Analysis by SMG Digital

12-October-2011
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A Social Media Adieu to Steve Jobs - An Analysis by SMG Digital

The residents of the digital world mourned at Steve Jobs' death. It was possibly the saddest digital day that many of us have seen. The power of social and digital media was evident with millions of consumers pouring their hearts out on facebook, twitter, and blogs, irrespective whether they were ardent fans of Apple products or had never used a single apple device. This event truly brought to the forefront the power of social media in India and across the world. SMG Digital and Simplify 360 together bring this analysis of the digital mourning of Steve Jobs' demise.

How the news of Steve Jobs’ death trended on Twitter and Youtube



How Steve Jobs’s death was covered widely on news portals and the blogosphere



How the “Who’s Who” of the World and India wrote their Obit for Steve Jobs on social media

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