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Telenor Group marks second Safe Internet Day, pledges to promote online safety for children

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 Telenor Group marks second Safe Internet Day, pledges to promote online safety for children

Telenor Group today marked the second Safe Internet Day worldwide. The group has announced to expand efforts to keep the internet safe for an estimated 85 million children, who are likely to come online in the next three years globally.

Telenor Group continues its efforts to promote online safety by announcing multiple initiatives to make the internet a safer place for children particularly in digital newcomer markets.

“As an operator, Telenor feels an enormous responsibility to ensure children’s safety on the internet. We work with multiple stakeholders at the global level to deliver on that commitment. With other leading ICT players, including Google, Facebook and Microsoft, we are partners in the European Commission’s CEO Coalition to make the internet a better place for children. We have worked with the Interpol to become the first mobile operator in the world to introduce safety and child pornography filters for mobile phones and have joined industry forces to drive the establishment of the GSM Association’s Mobile Alliance against Child Sexual Abuse Content,” said Jon Fredrik Baksaas, President and CEO, Telenor Group.

Sigve Brekke, EVP and Head of Operations for Telenor markets in Asia, said, “Despite the potential of the internet to drive financial inclusion and access to knowledge, better health and resources, connectivity is not without its risks. Our business units are working to mitigate these by rolling out multiple safety initiatives in parallel with the expansion of its mobile services intended to achieve internet for all.”

Uninor, the 100 per cent subsidiary of Telenor Group in India, aims to take the safe internet initiatives to 20,000 children in all of its six circles in 2015. This will be done through internet education and online safety workshops. Additionally, regional Safe Internet Forums are being planned to go reach out to a wider group of audience that includes schools, parent groups and children’s rights organisations.

“In this digital era, internet is an essential tool to widen the horizons of our children. At Uninor, we believe that restricting access to internet is not the answer to the negative experience that our children may face online. Focusing on providing appropriate education and guidance, on the other hand, prepares children to be cautious and can significantly deter online abuse against them. Being a responsible telecom operator, Uninor continues its efforts to promote online safety to make the internet a safer place for young adults,” says Vivek Sood, CEO, Uninor.

Last year, in a survey commissioned by Uninor across schools in seven states indicated that 30 per cent of Indian children accessing internet have experienced some kind of cyber harm, including bullying, stalking, hacking and defamation. To mitigate these risks and vulnerabilities, Uninor took its first step in 2014 to raise awareness about safe internet for children through its child outreach programme called ‘WebWise’. Under this programme, it has been running school workshops to teach children how to practise safety while surfing the net.

Uninor is also using the social media to raise awareness on safe internet practices and has organised a Safe Internet Caption Contest on its Facebook page. The contest is open till February 12.




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