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Today's
News
Updated:
7:0 AM Feb 09, 10
Grey India bags the entire portfolio of Ferrero Group
Following a multi-agency pitch for Ferrero Group’s mint brand Tic-Tac, Grey India has been assigned the creative duties of the entire portfolio of the group. Orchard Advertising is the incumbent agency. According to industry sources, the account size is estimated in the region of Rs 8-10 crore.
Remembering Mani Ayer: ‘Simple Living, Ayer Thinking’
The ad world is stunned at SR Mani Ayer’s demise. There was an avalanche of grief and remembrance of someone nearly everyone referred to as a ‘Father of Indian Advertising’. exchange4media got the who’s who of Indian advertising to share their special memories of the man and CEO that SR Mani Ayer was.
Flashed Yesterday: Advertising legend SR Mani Ayer passes away
Advertising legend SR Mani Ayer (1935-2010), who was also the former Managing Director & CEO of Ogilvy & Mather India, passed away on February 8, 2010. It is understood that Ayer was ailing for the past few days. He is survived by his wife, daughter and a son.
S Balasubramanian joins Dinamalar as Head of Marketing, New Media
Dinamalar, one of the leading Tamil dailies, has appointed S Balasubramanian as Head of Marketing, New Media. Prior to joining Dinamalar, he was Senior Vice President – Ad Sales at Galatta.com. Dinamalar.com currently has more than 35 million page views and occupies the 130th place among Indian websites as per Alexa rankings.
Colors strengthens sales team with two key additions
Colors has added two senior members in the sales team. Both these positions are newly created ones. Pappan Majumdar has been appointed as National Director - Property and Sales, while Shivani Raina Ghosh has been brought in as National Director - Client Servicing. Both will report to Simran Hoon, National Sales Head, Colors.
HDFC Standard Life highlights securing tomorrow in new campaign
HDFC Standard Life has unveiled its new marketing campaign – ‘Kal Ki Socho, Sar Utha Ke Jiyo’ – which urges people to look at insurance in a new light and get them to do proper financial planning for themselves and their families. The campaign has been conceptualised and scripted by Leo Burnett and directed by Anand Iyer from Ramesh Deo Productions.
News
from latest issue of Impact
3
women who (should) know: What Women Want Impact
spoke to editors and publishers of three of
the country's leading English women's magazines
(Archana Pillai, Group Publisher, Ogaan; Mala
Sekhri, Publishing Director-Lifestyle Division,
India Today group; and Amy Fernandes, Editor,
Femina (Worldwide Media) which cater to the
modern Indian woman and found out from them,
an inside view of a woman's inner space and
her relationship with the media that she interacts
with.
Google’s latest innovation: Kill the
printers, save the trees
Google's latest innovation - Google Print
- has managed to get more than just a few
panties in a twist. Daunting as it seems,
Google Print intends on scanning excerpts
from every single book on the planet and making
it available online. So if you're looking
for a line from a poem, or want to know which
title a certain phrase is from, Google Print
is quite a blessing.
Feb 09, 10
