Shortlist for Media Lions have been unveiled at Cannes Lions on June 16, 2014. Six agencies from India have made it to the Media Lions shortlist list this year – JWT Mumbai, Madison Media Pinnacle, PHD Mumbai, Cheil India, Ogilvy & Mather Mumbai, and McCann Worldgroup.
PHD Mumbai’s work for HUL, titled Kan Khajura Tesan, is shortlisted in two sub-categories – Use of Audio and Use of Mobile Devices.
Ogilvy & Mather Mumbai work for Akansha Foundation is also shortlisted in two sub-catgories – Use of Social Platforms and Charities, Public Health & Safety, Public Awareness Messages.
JWT Mumbai’s work for Nike, titled Make Every Yard Count, has been shortlisted in the Use of Social Platforms sub-category.
Cheil India’s work for Halonix Safer City Project is shortlisted in the Use of Outdoor sub-category.
Madison Media Pinnacle’s work titled Mobile Breathmills for Cadbury India brand Halls is shortlisted in Use of Mobile Devices sub-category.
McCann Worldgroup India’s work for Happylife Welfare and Dabbawala Foundation has made it to the shortlist in the Charities, Public Health & Safety, Public Awareness Messages sub-category. The work is titled Share My Dabba.