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‘Life insurance is a long term business and thus long term sustainable profitability is the key’

22-November-2010
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‘Life insurance is a long term business and thus long term sustainable profitability is the key’

“Life insurance is a long term business and thus long term sustainable profitability is the key. The industry is already very competitive with 23 players... In the coming years, companies that can strike a the balance between creating value for customers and the shareholder capital will sustain and achieve the breakeven mark,” says Nageswara Rao, MD and CEO, IDBI Federal Life Insurance. More

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Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.