Vernika Awal

Marketing platforms have evolved with advanced filters & algorithms-Saranjeet Singh, PayU

In an interview with exchange4media, Saranjeet Singh, Head- Digital Marketing at PayU India speaks about digital marketing trends, the growing popular...

Will YouTube's streaming service 'Unplugged' disrupt TV viewership?

The online video company has been reportedly working on a subscription-based online video streaming service for cable television networks, called "Unp...

Will YouTube's streaming service 'Unplugged' disrupt TV viewership?

The online video company has been reportedly working on a subscription-based online video streaming service for cable television networks, called "Unp...

Will YouTube's streaming service 'Unplugged' disrupt TV viewership?

The online video company has been reportedly working on a subscription-based online video streaming service for cable television networks, called "Unp...

Will YouTube's streaming service 'Unplugged' disrupt TV viewership?

The online video company has been reportedly working on a subscription-based online video streaming service for cable television networks, called "Unp...

We want to focus on user experience than create clutter during transactions: Rachna Prasad, Oxigen

In an interview with exchange4media Rachna Prasad, Senior Vice President – Marketing at Oxigen Wallet, who was awarded Best Digital Integrated Campaig...

We want to focus on user experience than create clutter during transactions: Rachna Prasad, Oxigen

In an interview with exchange4media Rachna Prasad, Senior Vice President – Marketing at Oxigen Wallet, who was awarded Best Digital Integrated Campaig...

We want to focus on user experience than create clutter during transactions: Rachna Prasad, Oxigen

In an interview with exchange4media Rachna Prasad, Senior Vice President – Marketing at Oxigen Wallet, who was awarded Best Digital Integrated Campaig...

Keeping ad experience in sync with app experience is important: Anuj Kumar, Affle

In an interview with exchange4media, Anuj Kumar, Co-founder & MD at Affle, tells us how consumers are gradually shifting to a mobile-first world in te...

Keeping ad experience in sync with app experience is important: Anuj Kumar, Affle

In an interview with exchange4media, Anuj Kumar, Co-founder & MD at Affle, tells us how consumers are gradually shifting to a mobile-first world in te...

Sensational headlines and visuals drive traffic: Samar Verma, Fork Media

Samar Verma, CEO and Founder of Fork Media spoke to exchange4media about the emerging trends in digital media, the challenges in the domain and more

Sensational headlines and visuals drive traffic: Samar Verma, Fork Media

Samar Verma, CEO and Founder of Fork Media spoke to exchange4media about the emerging trends in digital media, the challenges in the domain and more

Sensational headlines and visuals drive traffic: Samar Verma, Fork Media

Samar Verma, CEO and Founder of Fork Media spoke to exchange4media about the emerging trends in digital media, the challenges in the domain and more

Twitter provides a massive opportunity for brands to maximize their reach -JP Maheu

With the advent and outspread of affordable technology and social media, brands are becoming increasingly aware of the various methods that could maxi...

Twitter is increasingly being used as a live reaction ground: Parminder Singh

Twitter is increasingly being used as a live reaction ground for television broadcasts; with 81 billion TV tweets and views globally last year says Pa...

Google News gets speedier with AMP feature

The rise of instant-loading articles will be beneficial for millions of readers, as it would save page load times significantly. While most leading pu...

Google News gets speedier with AMP feature

The rise of instant-loading articles will be beneficial for millions of readers, as it would save page load times significantly. While most leading pu...

Google News gets speedier with AMP feature

The rise of instant-loading articles will be beneficial for millions of readers, as it would save page load times significantly. While most leading pu...

Google News gets speedier with AMP feature

The rise of instant-loading articles will be beneficial for millions of readers, as it would save page load times significantly. While most leading pu...

Google News gets speedier with AMP feature

The rise of instant-loading articles will be beneficial for millions of readers, as it would save page load times significantly. While most leading pu...

It is about time we decided to take India seriously: Barry Jones

WPP owned world’s largest market implementation agency, Hogarth Worldwide recently announced the launch of its operations in India. We spoke to Barry...

It is about time we decided to take India seriously: Barry Jones

WPP owned world’s largest market implementation agency, Hogarth Worldwide recently announced the launch of its operations in India. We spoke to Barry...

"Bournvita does not need a brand ambassador, it is an ambassador in itself," Chandramouli Venkatesan

Bournvita Biscuits is the company’s second brand in the category after Oreo, which was launched in 2011. With this Mondelez India has expanded its cat...

"Bournvita does not need a brand ambassador, it is an ambassador in itself," Chandramouli Venkatesan

Bournvita Biscuits is the company’s second brand in the category after Oreo, which was launched in 2011. With this Mondelez India has expanded its cat...