Noor Fathima Warsia

Republic is an unstoppable people's movement, dirty tricks won't work: Arnab Goswami

For a very large audience mass, former Times Now & ET Now Editor-in-Chief, Arnab Goswami’s path to pursue an independent media approach is an exciting...

Out-of-the-box is the way to go about the box: Kartikeya Sharma, iTV Network

Kartikeya Sharma of iTV network doesn’t play by the book. In a chat with Noor Fathima Warsia, he shares how he likes to seize a growth opportunity no...

Mars-Wrigley media biz to MediaCom India

Following a media pitch, the media duties of Mars Chocolates, Mars Foods, Mars Pet Care and Wrigley India is now consolidated with MediaCom India

Mars-Wrigley consolidates media biz with MediaCom India

Following a keenly contested media pitch, the media duties of Mars Chocolates, Mars Foods, Mars Pet Care and Wrigley India is now consolidated with Me...

Sony goes shopping for mammoth media biz

Sony India’s recently embraced ‘One Sony’ reorganisation makes this one of the biggest pitches to kick off the year

Ideas transcend boundaries: Arun Nanda

As Rediffusion – Y&R gears up for an action-packed 2013 with new leadership in place, Diwan Arun Nanda speaks on what lies ahead

I am now seeking the next big challenge: D Rajappa

As D Rajappa, hitherto Prez of Rediffusion YR, exits the company after an 18-year stint, he speaks to exchange4media on his Rediffusion experience and...

As media agencies gear up for a Terra Nova in 2013

2012 is making way for an exciting 2013 as changes at the top will redefine the media agency business in India

TAM’s TV data release to be delayed further

Following Govt of India’s request to TAM to withhold data release of news channels, industry has agreed to defer data release for all genres

Sudhanshu Vats gears up for Viacom18’s next move

Segmentation, synergy, ecosystem & insight are cornerstones to the Viacom18 CEO’s strategy

“Even channels packages due to DAS will impact viewership”

Ajay Chacko, President, A+E Networks|TV 18 explains that the bigger impact of digitisation addressability will come from the smaller details

Siemens awards media mandate to ZenithOptimedia

The development comes on the back of a multi-agency pitch; account size is Rs 15 crore to Rs 20 crore

Siemens awards media mandate to ZenithOptimedia

The development comes on the back of a multi-agency pitch; account size is Rs 15 crore to Rs 20 crore

Rajesh Jejurikar returns to Mahindra Auto

Jejurikar has exited Zee Entertainment Enterprises where he had joined in February 2012 as President for the Network

How DAS affects you? Ask LV Krishnan

TAM CEO decodes DAS implications for mass & niche channels, media planners & advertisers, and for the observers of the Indian broadcast space...

Rajesh Jejurikar returns to Mahindra & Mahindra

Jejurikar has exited Zee Entertainment Enterprises where he had joined in February 2012 as President for the Network

ZO retains Reckitt Benckiser’s strategy biz

After speaking to various agencies for the strategy part of its media mandate, Reckitt Benckiser has decided to retain ZenithOptimedia

IQ + TQ + EQ = Publicis: Jean-Yves Naouri

The COO of Publicis Groupe is applying this equation of intelligence, technology & emotion to India too as Publicis looks to up its share in this mark...

ZenithOptimedia retains Reckitt Benckiser’s strategy biz

After speaking to various agencies as part of a review of the strategy part of its media mandate, Reckitt Benckiser has decided to retain ZenithOptime...

Dentsu Media bags SEBI’s media mandate

SEBI had shortlisted 13 agencies for the pitch that was announced in April 2012

SEBI awards media mandate to Dentsu Media

SEBI had shortlisted 13 agencies for the pitch that was announced in April 2012

Mars-Wrigley shop for media agency partner

Mars Inc is in the process of completing a consolidated media review of Mars and Wrigley businesses in India

Anil Kapoor & Colors to bring ‘24’ to India

Anil Kapoor Film Co is producing the show with Kapoor in the lead role. India becomes the only country outside of the US to telecast the thriller

Sir Martin Sorrell's 10 industry defining trends

Predicting that 2014 would be better than 2013 that is expected to be a tough year, the CEO of WPP points out 10 areas of focus for the industry