Collin Furtado

Home, auto and personal loans drive bank results in Q2 to clock in over 20% in net profit

Private sector banks are the top ad spends contributors in the BFSI segment including ICICI Bank, Kotak Mahindra, HDFC Bank, Axis Bank and Yes Bank. M...

As most auto brands post profits in Q2, ad spends pegged to grow by 30% to Rs. 4,000 crore

In October itself Auto sales saw a surge in growth as sales grew by 21.8%. This was 12th consecutive month of growth in the auto sector says the SIAM...

TV broadcasters vie for piece of the Rs 4,600 crore digital VoD market pie

Video is one of the fastest growing online ad formats with the highest CAGR (compound annual growth rate) of 56 per cent and amounted to Rs.330 crore...

Collective ad spends of ZEEL, Network18, TV18, NDTV, TV Today, ZMCL grow by 11% to Rs.519 crore

In Q2FY2016 however has seen ad spends of TV broadcasters has with a smaller increase in comparison with the same period last year. Some networks have...

Auto, FMCG brands top spenders on news channels during Bihar election result coverage

Election results are one of the most anticipated events, and hence draw one the highest viewership on television. We took a look at some of the brands...

Advertisers still keen to spend on terrestrial for 2-3 years: Mukesh Sharma

DD Sahyadri, the Marathi channel under Doordarshan, announced revamp of their prime time slot through the launch of 9 new shows. With the launch of BA...

Will India’s performance in India vs SA series be a pain point for marketers?

In wake of the poor performance of the Indian team and the losses in both the T20 and ODI series, we asked marketers, who were looking to buy ad spots...

Diwali advertising to push ecommerce festive spends to Rs 2,000 crore

Flipkart, Amazon and Snapdeal rolled out their mega festive sales during 13-17 October, spent more that Rs.100-120 crore during the period. While thes...

Pepsi’s exit is strategic; not expected to affect IPL brand associations, say marketers

While demanding more transparency, brands are eager to partner with the Indian Premier League, notwithstanding the exit of Pepsi

Pepsi’s exit is strategic; not expected to affect IPL brand associations, say marketers

While demanding more transparency, brands are eager to partner with the Indian Premier League, notwithstanding the exit of Pepsi

Flipkart, Amazon, Snapdeal collectively splurge Rs. 100-120 crore on festive sales

This week and the week prior to this, witnessed a flurry of advertising by three of the largest ecommerce brands Amazon, Flipkart and Snapdeal which h...

With the new launches we will see the ship turning around, says NP Singh, CEO, MSM

“In the last couple of years, we have started to focus not just on consolidation of existing channels, but also on expanding our bouquet, which is why...

UHD TV content takes baby steps in India, gears up for high ARPUs

A year ago we had witnessed the launch of UHD (Ultra HD) 4K television sets as well as DTH companies such as Tata Sky and Videocon D2h launching their...

As festive TV ad revenues expected to hit 20-25% mark, e-commerce & auto to drive spends

This festive season TV is expected to see ad spend windfall from e-commerce, automobile, mobile handset makers, FMCG, telecom, BFSI, among others. Ad...

My objective is to get great content on Twitter, advertising will follow: Viral Jani

Viral Jain, Head – TV Strategy & Partnerships speaks about creating a space in the Indian TV broadcast industry where Twitter is at the core of conten...

My objective is to get great content on Twitter, advertising will follow: Viral Jani

Viral Jain, Head – TV Strategy & Partnerships speaks about creating a space in the Indian TV broadcast industry where Twitter is at the core of conten...

Few proponents of locally produced English GEC shows?

English GECs have always faced the ‘acquired’ versus ‘original local content’ dichotomy. We explore the reasons why the genre has not experimented wit...

We are expecting at least 25% revenue growth this year: M.K. Anand

Times Network MD & CEO, M K Anand says that the network's revenues have grown by 32-33% over the previous financial year, as he talks about the strate...

Media sector sees stock erosion of Rs 12,000 crore in a single-day fall

The stock market yesterday saw the largest single-day fall and the fourth largest crash of the stock market in terms of absolute value. In the media s...

Is MIB riddled with more controversies under NDA as opposed to UPA?

From Sun Network issue to banning of content and several other questionable decisions, MIB under NDA 2 has been batting administration curve balls tha...

FMCG ad spends increase by 16.1% to account for an estimated Rs.2677 crore in Q1

We take a look at ad and promotional spends of top FMCG companies including HUL, Dabur, Colgate-Palmolive, Marico, Britannia Industries, and Emami in...

ZEEL, Network18, TV18, NDTV, TV Today ad spends estimated at Rs.500 crore in Q1

TV18 & TV Today ad spends increase by 30-80% on rebranding, high single-digit ad spends of 8-9% from Network18 and NDTV

BFSI clocks in net profits of 20% in Q1; ad spends expected to see double-digit growth

Private sector banks such as ICICI Bank, HDFC Bank, Axis Bank and Yes Bank have seen strong growth in first quarter of this year following growth in l...

English GEC space preps to grow into Rs 400 crore market

The preferred entertainment destination of the premium classes, English GECs are now taking major strides to tap into larger audience base with mass a...