Guest Column: 5 stamps of approval viewers gave to quality content in 2017

It saw our viewers push the industry further into creating content that was relevant, path-breaking and differentiated to cater to their viewing needs...

Nucleus bags the PR mandate for AutoNebula

AutoNebula, India’s first and only start-up incubator and accelerator that is focused on ‘Connected Transport’ has awarded its PR mandate to Nucleus P...

MobiKwik’s Suresh Vaidyanathan to join UCWeb India as Head Corporate Affairs

At MobiKwik Vaidyanathan was responsible for external communications and government relations. Prior to joining MobiKwik in March 2017, Vaidyanathan w...

TV viewing has not reduced OTT has just expanded the horizon: Mybox CEO

New Android STBs by Mybox will have OTT services, content streaming apps, music and more

Guest Column: The three dimensions in Digital Media

The three things that concern the digital media world, and will play a vital role in the coming year, are the growing focus and importance on audience...

Native advertising spends to double up globally: Experts

While native advertising seems to be a buzzword right now, we take a sneak peek at whether Indian brands and advertisers have caught up with it or are...

The year in awards: India’s creative prowess transcends mediums and categories

Indian advertising campaigns have made a mark in the healthcare and product design categories