Guest Column: Set your digital marketing strategy apart from your competitors: Patel Nasrullah, Peerbits

Smart Insights and Technology for Mobile (TFM) conducted a survey on 609 companies which indicates that 44 per cent of businesses surveyed do not have...

It’s time for national brands to invest the time, money and energy on South India: Deepan Ramachandran, Mind Your Language!

This agency was born after national brands reportedly struggled to connect with the south Indian audiences

Zenith retains Rs 650 cr Nestlé media business

The FMCG major called for a review after five years in November 2017 which saw some leading media groups from across the country participate

HOOQ to air popular shows on same day as US release

Now watch some of TV’s hottest series - The Big Bang Theory, Gotham, Supergirl, Lucifer, DC’s Legends of Tomorrow, The Flash and Arrow – on the same d...

Alchemist appoints Samta Thakker as Associate Managing Consultant, Mumbai

She would be reporting to the management and mentored by the Chief Product Officer at Alchemist, Shakun Singh

Harish Shriyan promoted from COO to CEO of Omnicom Media Group, India

Shriyan has been with the group since 2007 and was serving as COO since 2013

Chimp&z Inc wins digital mandate of Hamdard Laboratories (India)

Hamdard Laboratories (India) is the 109- year old maker of iconic Unani brands and herbal FMCG products such as RoohAfza, Safi, Roghan Badam Shirin, J...

Happy mcgarrybowen launches its Delhi-Gurgaon operations

The Gurgaon-based operation will have Jay Gala and Bodhisatwa Dasgupta leading from the front

BARC Week 48: Zee TV rules Hindi GEC overall

Star Bharat climbs to the second spot overall while Colors and Zee Anmol continued to rule urban and rural markets

COLORS presents the Television premiere of ‘Baahubali: The Lost Legends’

Baahubali, one of the iconic films that India has ever created, redefined our cinema-going experience with its special effects and majestic storytelli...

Mullenlowe Mediahub launches in India as Lintas Mediahub

Lintas Mediahub is being launched as a full service media offering for a digitised world, and will offer media strategy, communications planning, medi...

IDBI Life Insurance launches #YoungChampsCampaign to support Badminton as a career

IDBI's contest winners will stand a chance to get trained at the Pullela Gopichand Academy in Hyderabad after going through a selection process

One among these nominees will soon be IMPACT Person of the Year!

The much-awaited Impact Person of the Year award for 2017 will be held on December 11

What makes Kishore Biyani’s Retail 3.0 a big hit?

For Kishore Biyani, CEO Future Group, offline retail is undergoing constant evolution. From offline stores to e-commerce and now the mix of the two, B...

Gionee to spend around Rs. 400 crore on BTL activities in 2018

Chinese smartphone maker Gionee is preparing to take on competition in the smartphone category