Licensing and merchandising will contribute 20 per cent to our revenues annually: Shriya Ghate, Tinkle

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniv...

Social media is a top priority for marketers today: Vivek Patni, Director, Wonder Cement

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

TLC emerges as leader in lifestyle genre: BARC Wk 45

TLC was followed by Living Foodz at the second spot while Fox Life was placed third according to BARC ratings

Cleartrip Becomes Official Travel & Hospitality Partner For Minerva Punjab FC

Cleartrip Local will be the exclusive ticketing partner for all I-League home matches for the Chandigarh club

EPIC TV turns 3

EPIC is set to add a host of new shows beginning with the soon to be launched Sharanam – narrated by Bollywood actress Juhi Chawla

Viju George named MD of 20:20 MSL in India

George will assume charge effective January 1, 2018, while continuing his current responsibility as India Managing Director of Publicis Consultants As...

Sports Tak crosses 1 lakh subscribers on YouTube

Sports Tak the recently launched digital sports channel under the umbrella of has crossed over 1 Lakh subscribers on Youtube

Howl wins the digital mandate for Baadshah gaming

HOWL - The incumbent E-Comm and Digital Agency, has been recently assigned the digital duties for Baadshah Gaming, a one- of-its-kind online portal th...

Flags Communications bags Marketing mandate for Minimax Metals & Plywood

Flags Communications, one of the leading Marcom Agency in the country has been assigned the marketing-communication mandate of Minimax Metals & Plywoo...

R K Marble appoints iCubesWire as Digital marketing agency

R K Marble operates globally and has established itself as the market leader in marble mining, processing, research and technology development since 1...

CERA appoints Publicis India to handle full-service mandate

The mandate will be handled by the Delhi office of Publicis India and was won after a multi-agency pitch

ISL is back, Kingfisher is on the back of the jersey of Bangalore FC and FC Goa teams

The King of Good Times, Kingfisher premium today announced their association with FC Goa and Bengaluru FC

Alia Bhatt & Varun Dhawan go into space for 2nd instalment of Apcci campaign

The new TVC, which is created by Dharma 2.0, is a step towards keeping cities and surroundings clean

E-commerce business is set to double by 2020: Andrew Humber, Webscale

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

BARC Week 44: What boosted slots viewership for ABP News and Republic TV?

The telecast of ‘Kaun Banega Mukhyamantri’ and interview of Financial Minister Arun Jaitely on ABP News and Republic TV respectively, spiked the slot...

Unilever’s David Porter and iProspect’s Ruth Stubbs are First Two Jury Heads for 2018 APAC Effie Awards

Porter is the VP of Global Media at Unilever Asia, Africa, Middle East, Turkey & Russia; as the Global President of iProspect, DAN, Stubbs is responsi...

Increasing spread of fake news on social networks will strengthen print: Shreyams Kumar, Mathrubhumi

Reliable journalism and trusted news source represents a business opportunity. Public worry over the increasing spread of fake news in social networks...