Murli Vijay launches Policybazaar.com's regional motor insurance campaign

The campaign aims to connect with the South Indian masses to create awareness about the ease of comparing motor insurance on policybazaar.com and rene...

Dentsu India bags creative mandate for MTR Foods and Orkla

MTR Foods, appointed Dentsu India as the agency on record to lead the communication mandate on MTR’s brand ‘Snack Up’ and its parent company Orkla’s b...

The Advertising Club's Big Bang Awards to be held on September 15

The Big Bang Awards Event will be held in Bangalore on September 15th at The Ritz Carlton Hotel and entry is by invitation only

HUL's ad campaign for Comfort is breaking gender stereotypes one step at a time

HUL’s Comfort Fabric Conditioner ad takes a ‘Chota Step’ towards a ‘Badi Baat’

Future Group launches fbb ‘Yours Cutely’ campaign for kids

Created and conceptualised by DDB Mudra West, the fun campaign features kids styled in different outfits for various occasions

Saffola Masala Oats' new campaign urges Indians to snack healthy

In India, about 42 per cent people eat unhealthy according to a recent Saffolalife study

Actress Revathi plays progressive mother of Vikrant Massey in Axis Bank Home Loan campaign

Axis bank has launched a new Home Loan campaign with a unique product differentiator - “Home Loans with 12 EMIs Off”

Guest Column: How technology is changing the landscape for VoD players: Rajiv Vaidya, CEO, Spuul

The growth of smartphones and the advancement of mobile data are both directly proportional to the rise of VoD in the future