YU appoints Contract Advertising as its Creative Agency

YU, the new age technology brand, and a fully owned subsidiary of Micromax has appointed Contract Advertising as its creative agency for its overall b...

GREY group creates new campaign 'Chupao nahin sudharo' for Kamdhenu Paints

The campaign line, ‘Chupao nahin sudharo’ propagates the message of finding solutions over a superficial cover-up. The campaign features a TVC, suppor...

Guardian Health and Beauty, Malaysia appoints BBDO as creative agency

Guardian Health and Beauty, Malaysia has appointed BBDO as its creative agency for all Guardian Malaysia’s marketing campaigns starting August 2016 fo...

Dentsu Webchutney hires Gautam Reghunath as Senior VP, Branch Head

He will lead the 40-member-strong team in Bangalore, overseeing clients including Flipkart, Dailyhunt, Helpchatand Quikr

GreedyGame ropes in InMobi’s Samuel John as Head of Operations

John, previously the Director of Operations at InMobi, brings with himself a wealth of industry experience, having been an integral part of InMobi’s i...

Uber marks 2nd anniversary in Mumbai with film-'What Moves Mumbai'

Produced by Supari Studios, the film ‘What Moves Mumbai’ says in line with Uber’s earlier theme to #KeepMumbaiMoving

Dell rolls-out 'Back to College' campaign

The integrated 360 degree campaign aims to build a deeper connect with the youth across offline and online platforms, to help them become ‘future read...

Hitachi unveils new 'Global Brand Campaign’

The Global Brand Campaign’ is aligned with the management vision based on the “2018 Mid-term Management Plan” created during the current fiscal year

Guest Column: A digital perspective to Real Estate Marketing: Mansi Saxena

With the arrival of Digital marketing in the real estate scenario, location of person is no more an issue for him to buy a real estate property far aw...

nexGTv boosts regional content catalogue by acquiring 3 Bengali channels, 1 Odia channel

nexGTv has announced its acquisition of three Bengali channels – Rupashi Bangla, Dhoom Music and News Time Bangla – from Brand Value and an Oriya movi...

Vuclip launches OTT Service- Viu in Indonesia

To amplify its efforts to deliver the best of Asian entertainmentthroughout Indonesia, Vuclip has entered intostrategic partnerships withIndiHomeFiber...

Tehelka Group to launch Tehelka Bangla News Channel

Tehelka Group has worked out an ambitious plan to increase the foot print of Tehelka brand of honest and investigating journalism across the media spa...