The Advertising Club Announces Finalists For “Effie Award 2015”

The Advertising Club, today, announced the finalists for the Effie Awards 2015, to be held on Wednesday, 27th January, 2016. Over 100 brands that ran...

APAC Effie Awards 2016 announces Nagesh Alai, Richard Murphy, Sandeep Seth as new Heads of Jury

Asia Pacific Effie Awards has announced the names of three more Heads of Jury for the 2016 Awards. The new members are: Nagesh Alai, Vice Chairman, Gl...

Ad Guru Piyush Pandey awarded Padma Shri sets Twitter abuzz with congratulatory messages

In the category of 'Others-Advertising & Communication', advertising legend Piyush Pandey was awarded the prestigious Padma Shri this year

Guest Column: Decoding Brand Building in 2016: Sonal Narain

Is the old way of brand building dead? We think so. In 2016 brands will need a radical shift in their approach to selling writes Sonal Narain, Chief S...

HDFC Q3 Net revenues up by 20.7% to '9,940.7 Crore

Net revenues increased by 20.7% to `9,940.7 crore for the quarter ended December 31, 2015 as against ` 8,234.8 crore for the corresponding quarter of...

Guest Column: Decoding Brand Building in 2016: Sonal Narain

Is the old way of brand building dead? Sonal Narain, Chief Strategy Office of Cheil India gives her thoughts on Brand Building and how it should chang...

Guest Column: Why Bickering Can Improve Relationships: Kim Walker

Regular, constructive dialogue is healthy for B2B relationships. This provides frequent opportunities to raise problems and to avoid letting trivial t...

Guest Column : The ROI of Culture at the Workplace: Rohan Bhansali

A company’s culture is what defines it, far more than its quarterly report. One of the best ways to attract future employees and customers is by creat...

Broadcasters offer movie marathons, documentaries and musical tributes to mark Republic Day

As the country celebrated its 67th Republic Day, the broadcasters had varied offerings lined up for the viewers, from movie marathons to special shows...

Raghav Bahl and Bloomberg to join hands?

Sources also indicate that this is the beginning of a partnership of sorts that will be looking at the broadcast space aggressively

We can create an ecosystem with traditional OOH at the centre: Mauricio Sabogal

2015 was widely considered as a recovery year for the OOH sector and the industry will now look to build on its gains in the year to make 2016 even mo...

NDTV is back with tenth edition of Indian of the year award

Life Insurance Corporation of India is the presenting sponsor of the award this year.

CNN unveils US elections partnerships program for international broadcasters and publishers

Through CNN International Commercial, publishers around the world can access exclusive CNN content and reporting about the race for the White House, t...