Draftfcb+Ulka appoints Bambi Diventry as Head - New Biz Initiatives

In her new role, Diventry will head the business development efforts of Draftfcb+Ulka and work closely with the business heads of the various division...

McCann Worldgroup India announces key creative leadership

Pradyumna Chauhan and Prateek Bhardwaj have been assigned the position of Joint National Creative Directors. They will report to Prasoon Joshi

Maddys Awards 2014 to be held in Chennai on March 28

These Awards seek to encourage work done by small & medium enterprises. This year, the Executive Committee of Ad Club Madras has introduced a few new...

Wadia Group's Bombay Realty scouts for a creative partner

The creative pitch, which is in its initial stages, is currently underway in Mumbai, as confirmed by industry sources

Magazine ads are the most influential: Sam Balsara

Magazines talk to super influencers, hence are the most influential advtg mediums, said the Chairman & MD of Madison World, adding that unlike televis...

Experts throw light on the changing dynamics in media buying behaviour

With the focus shifting from mere reach to sharply looking at the customer, media buying agencies have specialised tools that look at the customer fro...

IMPACT's Top 50 Most Influential Women list to be unveiled on March 19

This is the third edition of the Top 50 list. The special initiative is a step to acknowledge the achievements of women who give a whole new meaning t...

Nominees for 2nd edition of IAA Leadership Awards announced

Nominations have been announced across 12 categories. The Awards recognise noteworthy marketing, advertising and media initiatives & professionals acr...

Havas Media Group India scores in 2013

The agency added Emirates, Voltas, Amway, Aspiring Minds, Shaadi.com, Wonder Cement, Neo Milk Products, Halonix, Simmtronics, Mobis & Bloomberg TV Ind...

Digital ad spends expected to grow at a CAGR of 34%: Rajan Anandan

According to the Google India MD, by 2020, India will have half a billion connected users. He added that India will soon become the second largest int...

IRS 2013: Fresh blow to MRUC

The Media Research Users Council has said that the Council will disable all links from its server from the evening of February 28, 2014 so that the In...

Chitralekha Group's Mitrajit Bhattacharya is new President of AIM

R Rajmohan, Publisher, Open magazine is the new Vice-President, while B Srinivasan, MD, Vasan Publications is the new General Secretary. Pradeep Gupta...

NBA flays "defamatory charges" levelled against news channels by Kejriwal

In a statement issued, NBA said, "It is shocking to note that the very parties that gained immensely from media coverage are today turning against the...

Radio operators react positively to TRAI's recommendations

The FM radio players have appreciated the fact that TRAI has understood most of the concerns raised by them regarding Phase III migration & extension...

Shinde clarifies on "crushing media" remarks, says it was meant for social media

The Union Home Minister had stated, "Certain elements in the media orchestrate 'nasty designs'. We will crush such elements in the electronic media, w...

Rakesh Gopal joins Businessworld as Director, Sales & Marketing

Gopal joins in from Diligent Media Corporation (DNA), where he was Vice-President. He brings on board over 20 years of rich experience in media sales

Mona Jain departs from her role as CEO, VivaKi Exchange

Jain is leaving VivaKi after an eight-year stint for newer challenges. "My next move will be to build upon what I have over the past few years," she s...

Youth Quotient: "You need not be the first to be the best in social media"

Social media is a great platform for engaging with our communities. It also allows me to use my creativity to do really fun stuff on these social netw...