Anirban Sen joins iris India

Sen has joined iris Worldwide’s India office as Creative Chief. His last stint was with Law & Kenneth

Microsoft transitions digital biz to Reprisemedia

Reprisemedia India will be the digital AoR for Microsoft India across display and search. The biz was earlier handled by Quasar and Performics

Tupperware goes on TV with ‘She Can You Can’

Tupperware India has launched its first television campaign ‘She Can You Can’ aimed at inspiring women to follow their dreams

Ad spend rise hopes rest on RBI rate cut

Even a lower than anticipated rate cut might help convince large advertisers to add extra money to their ad budgets, says Nawal Ahuja of exchange4medi...

Know Your Cannes Juror: Raj Kamble

Getting jealous by world-class work – Raj Kamble, Jury Member of Press Lions, on five things he is looking forward to @Cannes

Creativeland Asia’s Plan-T for Hippo in Creative Effectiveness

In all, 13 entries have made it to the Creative Effectiveness Lions shortlist. Of this, only one entry from India – Creativeland Asia’s Pl...

Leo Burnett, BBDO, Cheil, OMD, Mindshare & DDB Mudra in Media

While Leo Burnett, BBDO & Cheil have two entries each, DDB Mudra, OMD & Mindshare have one shortlist each

McCann, O&M, DDB Mudra in Outdoor shortlist

Other Indian agencies in Outdoor Lions category at Cannes 2012 include Leo Burnett, Grey, Brand David, DraftFCB+Ulka and Bates

Unilever is most effective advertiser: Effie Index

O&M Mumbai is the Most Effective Agency Office globally; Contract Advertising India and TapRoot India tie at second place for Most Effective Indep...

Video: Shekhar Kapur & R Balki on diversity & its role in creativity

Film director and producer Shekhar Kapur and R Balki, film maker and Chairman of Lowe Lintas speak to exchange4media as they gear for their session @C...