Star News MQ 2011: Bangalore’s turn to test Media Quotient today

Stage is set for another exciting round of the Star News MQ 2011, and this time it is Bangalore that will face the challenging questions posed by quiz...

Meet the Airtel Wave

Bharti Airtel on May 12, 2011, introduced ‘Wave’ as the name for the new Airtel symbol. The name was crowd sourced through a six-month lon...

The Vivel soap opera

Riding high on its distribution strength and brand ambassadors like Kareena Kapoor and Trisha Krishnan, Vivel is becoming a strong challenger brand to...

Mid Day helps Mumbaikars beat the heat with Haute Shots

Mid Day is publishing and distributing free of cost a special magazine, ‘Haute Shots’, along with the main edition on May 13, 2011. The 20...

IPL4’11: Did World Cup steal the glory? Ratings and more...

Has IPL4 lived up to the ratings test? exchange4media takes a closer look at the ratings scorecard...

IMPACT Exclusive: A voluntary resolve is more effective than any impositions: Uday Shankar

Uday Shankar, President, Indian Broadcasting Foundation (IBF), shares his views on IBF’s recommendations on self regulation and the way ahead fo...

English GECs: Catchment area limited for advertisers - Santosh Desai

Santosh Desai, MD & CEO, Futurebrands, shares his views on the current fragmented scenario in the English general entertainment space, as well as the...

<b>Daniel Morel</b>, Chairman & CEO, Wunderman

Just because you can communicate, does not mean you should communicate. The whole debate about the notion of private and personal data, and about infr...

Elevations at ZEEL

Joy Chakraborthy (Revenue & Niche Channels), Bharat Ranga (International Operations) and M Venkatraman (Corporate and HR) have been promoted to Ex...