Theme Ventures to form JV with US-based BTL marketing firm

Theme Ventures, a Delhi-based BTL marketing agency, is in active talks with US-based BTL marketing agencies for a strategic alliance. Theme Ventures h...

Panasonic goes all glam

Panasonic has taken a leap into the beauty and glam segment with a range of new products as the company looks to tap the TG that aspires for a better...

Know your network – FURL

In this series titled ‘Know Your Network’, exchange4media seeks to present the known and not so known social networks from around the worl...

Times Jobs now available on all mobile platforms

TimesJobs.com introduces apps for iPhone, Android and Java/Symbian phones, available on all phones in India for free today.

Vdopia announces two new hires internationally

Video and mobile monetisation company Vdopia has brought in Robert Palma as Senior VP Network Sales North America, and Joshua M Kruter as VP Marketing...

British Royal wedding to go live on Yahoo!

Yahoo!’s royal wedding site features a live stream of the event, a visitor guestbook, and marital advice from celebrities.

PlayUp to spend Rs 5-7 cr to advertise for IPL

SMS quizzing company PlayUp saw more than 50,000 people using their platform during the ICC World Cup, and believes that the IPL will offer an even be...

<b>Neil Hudspeth</b>, Regional Digital Director Asia Pacific, Leo Burnett

Neil Hudspeth, Regional Digital Director Asia Pacific, Leo Burnett, spoke to exchange4media while on a visit to Delhi. He talked about the reason why...

Hindustan hits newsstand today in a ‘progressive’ avatar

The new avatar of Hindi daily Hindustan has been customised keeping in mind the needs of the readers. The daily also sports a new tagline – &lsq...

Newspapers to up ad rates; move counter-productive - experts

Ad rates have crossed pre-recession figures since last Diwali, and with the start of the new financial year, newspaper publishers may increase ad rate...