Publicis South Asia's Nakul Chopra on why "No" to Abby Awards

Nakul Chopra, CEO, Publicis South Asia, had surprised a few when he announced that his agency would not participate in the Abby Awards. Chopra speaks...

Saatchi & Saatchi way forward from Ramanuj Shastry’s viewpoint

Ramanuj Shastry, National Creative Director, Saatchi & Saatchi India, on the agency’s creative agenda and the Lovemark philosophy.

Winners of AAAI's AdFest Young Lotus Workshop & Lotus saluted

Isha Singh and Alan Rego, the young creative team of Interface Communications, Mumbai was adjudged winner of Young Lotus Workshop contest organised by...

Hyundai puts ICC in driver's seat

Hyundai, which has signed on as the official automotive partner for the ICC World Cup 2011, has big plans around the tournament. The carmaker has earm...

GoAir – taking flight on marketing & digital wings

After opting for EBS as its creative agency, GoAir is looking forward to a whole new marketing strategy. Rahul Deans, Head - Marketing, GoAir, shares...

Jafra finds potential in N-E; bullish on expansion

Following its entry in the Indian market in October 2010, global direct selling cosmetics company Jafra is now looking to consolidate its presence in...

Simba Toys cashes in on World Cup hype

Simba Toys India has entered into an exclusive alliance with the ICC to manufacture and merchandise World Cup mascot ‘Stumpy’ for the firs...

Challenges of ad networks; is mobile the way ahead?

Ad networks have seen a lot of change in the last five years, but despite great gains, still face significant challenges. Mobile presents great opport...

iZone International: AOL buying Huffington Post: Money well spent?

As AOL transitions from a tech company to a content publisher, it has spent big monies on buying Huffington Post. Will this be enough for the one time...

Corporate reshuffle at Komli; focus on new technology

Komli Media’s rejig sees Chairman & CEO Amar Goel as Chairman of the Board, while COO Prashant Mehta takes over as CEO. The company is also...