Noorings: Notes from the diary of a new iPad user

Even if you were someone who missed all the reports and Apple advertising around the iPad, set foot at a New York airport, and you cannot miss iPad. I...

Indian magazine industry unhappy with proposed amendments to PRB Act

The Press and Registration of Book Act, 1867, will be amended soon, however, the Indian magazine industry is not happy with the Government’s proposed...

Hair care advertising in print jumps 33 pc during 2009: AdEx Analysis

Hair care advertising in print grew by 33 per cent during 2009, as compared to the same period in 2008. Hair oils was the top category under hair care...

RAM Rambling: Delhi women listen to Radio Mirchi the most

According to the RAM data for week 50 of 2009 (December 6-12) to week 13 of 2010 (March 21-27), Radio Mirchi remains the hot favourite in Delhi among...

Ogilvy India dominates with 43 Creative Abbys; takes home Grand Prix too with Nirvana Films

The final day of GoaFest 2010 ended on a high note for Ogilvy India, which bagged the maximum number of Creative Abby – 43 to be precise (three Golds,...

It’s all about being ‘social’

Social media has caught on in a big way all over the world, but how can brand managers and advertising agencies cash in on this growing segment? Can i...

New creativity has to be the language of the business in the future: George Michaelides

The second session of Day 3 at GoaFest 2009 saw George Michaelides, Global Leader (Invention) at Mindshare, conduct a session in which he stressed on...

The Final Countdown!: Pratap Bose

The final day of GoaFest 2010 held a lot of promise for a lot of people. For many, it was the final day of reckoning and glory. For a few, it was an o...

Inventing a new normal…

The Learning and Knowledge Seminar at GoaFest 2010 concluded with a session featuring two eminent speakers from two top global agencies – Jan Leth, Vi...

How refreshing has GoaFest 2010 been for you?

Sudha Natrajan, President and COO, Lintas Media Group: <br> <p align=justify>GoaFest is always such an invigorating and refreshing experience for me...